Articles

DIY vs. Professional: Which Product Photography Is Right for Your Ecommerce Store?

Product photos are a critical portion of your ecommerce business; however, getting great, high-quality images can be costly. Some business owners opt to hire a professional photographer to handle it for them; others opt to save money by taking product photos themselves. Wondering which product photography option would be best for your ecommerce business? We’ve …

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Web performance: How to unleash the full potential of your ecommerce site?

We had the opportunity to talk with Noël Peix Boisdon, Product Manager within the new PrestaShop Platform team, about the importance of the performance of ecommerce sites, the adapted solutions on the hosting and outsourcing side, and what the new PrestaShop service has to offer to ambitious merchants: PrestaShop Platform. We often hear about site …

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Improve Magento Conversion with 2Checkout’s Updated Magento Module

2Checkout provides over 20,000 customers with an all-in-one turnkey commerce solution that integrates billing, payments and distribution through a flexible platform for driving global growth. We’ve updated our popular Magento module to empower businesses to take their Magento sales to the next level with more payment methods and a streamlined checkout experience. The Magento connector …

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The 7 Best BuzzSumo Alternatives for Content Research

Content marketing isn’t just part of a smart marketing plan; it’s a marketing plan in and of itself. Not only can content generate customers and grow your brand’s visibility, but it’s one of the most effective ways to boost SEO (search engine optimization), which, as any successful business knows, is critical in today’s digital world. …

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Kickstart Your Online Store Sales With an eCommerce Podcast

So, is starting a podcast really worth the effort? Most eCommerce business owners still shy away from the medium. Partly because of its relatively recent emergence in the digital landscape. But this practical, innovative, and inexpensive content marketing strategy is a clever way for your eCommerce business to connect with your audience on a more …

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